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Pentastar Aviation Appoints Brad Bruce to President & CEO

Pentastar Aviation, a trusted partner in global private aviation services, announced the appointment of seasoned industry veteran and long-time Pentastar leader Brad Bruce to the role of President and CEO. 

“Brad has a strong passion for serving our customers, leading teams, and supporting talent,”  said Edsel B. Ford II, Pentastar Aviation owner. “I know he is the right leader as we approach our next chapter as a company. I am confident in our direction and the talent of our team to continue delivering the industry-leading, award-winning service we are known for, and that our clients have come to expect.”

Bruce replaces Greg Schmidt, who is thanked for his 16 years of service, time and contributions.

Bruce has been a member of the Pentastar team for the past 10 years, most recently serving as the Executive Vice President of Sales and Maintenance. In this role, Bruce led Pentastar’s sales and marketing, business development, and strategic direction. He served four years active duty in the U.S. Marine Corps as an aircraft technician on Cobra and Huey helicopters before earning a bachelor’s degree in flight science from Western Michigan University. Brad has held senior leadership positions with other multi-service aviation companies before joining Pentastar.

“It’s my distinct honor to lead the Pentastar team as we celebrate our landmark 60th year in business in 2024,” Bruce said. “We have a big year ahead with promising opportunities, and I know we will accomplish great things as a team, taking Pentastar to new heights.”

Pentastar Aviation has a trusted reputation as the most awarded FBO in the world, offering complementary and support services for private jet charters, comprehensive aircraft management services, full MRO services, advisory and consultative guidance, and more. 

For more about Pentastar Aviation, visit  


About Pentastar Aviation 

For 60 years, Pentastar has carved out a reputation as the premier private aviation services provider in the United States. Headquartered at Oakland County International Airport (PTK), Pentastar combines high-level aircraft maintenance and management with award-winning complementary and support services, including: private jet charters, comprehensive aircraft management services, award-winning FBO services, full MRO services, high-end in-house catering with Fivestar Gourmet and advisory services. In 2021, Pentastar celebrated 20 successful years under Edsel B. Ford II’s ownership.